"...This is our kind of party: Black Label Society bring the booze,
Pantera spice it up, Thin Lizzy add some taste, and Alter Bridge
smooth it over before Metallica turn it black... And you can be
there, too, with the second album by The New Black..."
Godzilla with a grin...
What a year – and then another one! Things have been moving fast and furiously for
The New Black since 2009, with critical praise for their debut album, appearances at
every major festival and incredible gigs everywhere. The German quintet opened up
for the mighty AC/DC in front of 65,000 rabid fans, supported Alter Bridge on a soldout
German tour, played alongside Volbeat and Black Label Society and dominated
at Wacken and at Rock Am Ring...
A pretty eye-opening story, considering that the band was basically formed by
coincidence (and heavy drinking), solely for the love of rock, huge riffs and the power
of a great song. The New Black's tale proves once again that authentic music goes a
long way – with real musicians, real songwriting and real sweat. There's no juvenile fist-clenching going on here – it's more like a knockout punch.
This uncompromising ethic anchors the band's second release, II: BETTER IN BLACK. While their debut album was an enthusiastic exploration of new territory,
these days the band are fully in tune with themselves after laying the crucial
groundwork. Apart from the musical abilities needed to do the job, it's the
unmeasurable vibes within the band that really make them what they are – their
groove, their sound, their vibe and (again) their songs.
When it comes to delivering the music, the band are on fire. II: BETTER IN BLACK
brings you classic heavy rock tunes such as the powerful stomper The King I Was,
unbelievable hooklines like those in Batteries & Rust and rude riffs along the lines of
Downgrade. There's also Southern rock with slide guitar and harmonica (Altar Boys),
modern grooves (Better In Black), epic ambition (When It All Ends) and laid-back
acoustic vibes with Happy Zombies – a song that was described by Metal Hammer
as "a good-time catchy tune that Kid Rock could storm the charts with". II: BETTER
IN BLACK has it all: riffs, hooks, solos, melodies and plenty of headbanging.
Godzilla with a grin, if you will.
The five road-hardened musicians are committed to good songwriting, not to current
trends or technical geekery. For that reason, The New Black self-produced their
second opus at their studio in Würzburg. II: BETTER IN BLACK was mixed by the band's longstanding engineer Michael Dotzler and axeman Fabian Schwarz, with
Achim Köhler (Primal Fear, Amon Amarth) adding a final punch during the mastering.
Once again, Fludid's voice is The New Black's secret weapon: he easily holds his
own against any international rock vocalist. In fact, Britain's Kerrang! remarked "You
might expect this honest-to-God rock machine to hail from Texas rather than
Germany", before labelling the debut album "muscular". Other publications chimed in
with "clever" (Metal Hammer), "superior" (Visions) and "big boys playing rock'n'roll
with a taste of whiskey" (Rock Hard). Out of the blue, the record hit Number 2 in
Metal Hammer's monthly Soundcheck, while the readers of Rock Hard voted The
New Black one of the Top 10 newcomers of 2009.
With II: BETTER IN BLACK, The New Black continue their spectacular story, with a
professional work ethic and a firm focus on the important elements – the music and the joy of playing it. And, of course, with a huge riff up their sleeves. Big boys just
know how it's done... |